Clearpay Day is coming.

Reach millions of customers and drive more business during Clearpay Day

What is Clearpay Day?Why Clearpay Day?Case studyDominate the dayJoin the sale
What is Clearpay Day?

Clearpay Day is our bi-annual flagship sale event, one we have celebrated every year since 2019. It’s all about working with you, our valued retailer community, to bring new and existing Clearpay customers incredible discounts and offers, helping to drive sales and brand awareness for all involved retailers. This time around the event will be running across five days, from September 28th - October 2nd. We hope to see you there!


Why should your business take part?

Boost sales

Ready to give your sales a timely lift? From our last Clearpay Day, participating retailers saw a 33% increase in sales on average over the course of the event.

Increase leads

Clearpay Day is an excellent way to help to raise brand awareness and drive leads to your business. The last event drove 1.1 million leads from our 'shop' to merchant websites.

Access millennials

Clearpay Day consistently attracts the millennial audience, with females aged 36 years charting the biggest shopping demographic during the last event.

Incremental gains

We saw strong basket sizes during our last event in May 2023, with customers buying 4.6 items on average per purchase, demonstrating its power to drive business growth.

A clear impact from Clearpay Day

Over £100,000 in sales during the event


"Retailers should definitely get on board and try it out. We were very impressed with how our first Clearpay Day went."


Jordan Major, Au Vodka

Dominate the sale

Here’s how to get the best out of Clearpay Day for your business

01

Submit a strong offer

Offers of 25-50% are likely to deliver the strongest results. Remember not to run other sales too close to Clearpay Day to ensure maximum impact.

02

Create a Clearpay code

'CLEARPAYDAY' is a great example of a code customers can associate with the sale.

03

Spread the word

Promote the sale across your social media and CRM channels, using the Clearpay Day hashtag, #clearpayday

04

Use the creative assets

Use our free campaign assets to let the world know you accept Clearpay and are participating in the event.

*All Clearpay Day creative must be removed by 11:59pm Monday 2nd October. All Clearpay Day marketing should follow our Marketing Guidelines.

Submit your sale offer

Register to take part in Clearpay Day by submitting a special offer that customers will love. Submit your offer by 11:59pm September 22nd (BST) to be included.

Countdown

Submissions Close - Friday 22nd September @ 11:59pm BST
Hype Phase Starts - Monday 25th September
Clearpay Day Sale Starts - Thursday 28th September @ 8am BST
Clearpay Day Sale Ends - Monday 2nd October @ 11:59pm GMT

Terms & Conditions: Clearpay Day Sale is confidential until the start of the hype phase on 25th September. As a condition of your participation and in consideration of us allowing you to use our trade marks, logos and other intellectual property for Clearpay Day, you will ensure that your marketing and communications comply with our Marketing Guidelines for Retailers. You may start promoting the event during the hype phase from 25th September 2023. Offers are under embargo until 8am, 28th September 2023. Offers will not be listed on the Clearpay Store Directory until this time. All of our communications and marketing support will be encouraging customers to shop from 28th September 2023. 



All Clearpay Day Sale creative must be removed by 11:59pm Monday 2nd October 2023.